?

Log in

No account? Create an account

Previous Entry | Next Entry

Comments

( 4 comments — Leave a comment )
cos
Feb. 21st, 2006 06:46 pm (UTC)
Serenity Sales
a) Don't most movies these days eventually make more from rental and sales than from the theaters?

b) From the numbers in this article, it looks like Serenity hasn't yet made as much (gross) fro DVD sales as it did from box office. Right?

c) It sounds like the real point of the story is that Serenity has now made a profit.
navrins
Feb. 21st, 2006 07:12 pm (UTC)
Re: Serenity Sales
a) I think you're right, but am not certain. It's certainly not unusual for films not to make a profit until DVD sales are factored in.

b) I think you're wrong, but they don't give many comparable numbers. But they say it cost x+y, and after ticket sales they were still in the red by z (where z > (x+y)/2), and after DVD sales they're in the black, meaning DVD sales brought in at least (x+y)-z, which is > z.

c) Which doesn't make crs's point a valid conclusion as well, but it certainly isn't the point the article intended to make.
crs
Feb. 21st, 2006 07:22 pm (UTC)
Re: Serenity Sales
Gross ticket sales: $38M
Net studio take from ticket sales (est.): $19M

DVD rentals: $9M ("Serenity has made $9M" - probably gross?)
DVD sales: over 2 million units (at ~$15 each would be $30M gross)

$39M > $38M comparing grosses

Umm... hm, this isn't really a useful look at the numbers, for predicting any future movie possibilities, is it? We have no idea what the actual average price paid was for a DVD of Serenity... or, more importantly, what portion of DVD proceeds go to the studio in the end. Assuming a similar 50% mark, we're still looking at Universal at $10M in the hole for this movie, given their estimate of $10M in marketing costs on the thing.
intuition_ist
Feb. 21st, 2006 08:17 pm (UTC)
wow, they really missed the boat with that title...


"Take me out into the black, tell 'em I ain't coming back..."
( 4 comments — Leave a comment )

Profile

highway
crs
just a guy made of dots and lines
Home

Latest Month

September 2012
S M T W T F S
      1
2345678
9101112131415
16171819202122
23242526272829
30      
Powered by LiveJournal.com
Designed by Tiffany Chow